Swishing with a Difference - Swap in the City

SWAP IN THE CITY UK – Swishing with a Difference!   SWAP IN THE CITY UK (SITCUK) organises  classy, stylish and chic swishing events, in the most luxurious locations in the heart of the city of London and will be relaunching the brand with the Summer Swish taking place on the 25th Aug at the spectacular One Whitehall Place, SW1 London.  The fabulous location is indicative of the quality of the event that the guests can expect. What makes the SITCUK Swish different? The SITCUK guests will enjoy an afternoon of fun and relaxation that fuses the partaking of indulgent beauty treatments with the opportunity to swap quality clothing and meet like-minded women.  It is a boon for the time strapped, busy woman who still wants to do good and look her best and not compromise on having a wonderful experience.   In fact the SITCUK philosophy goes that step further enabling her  to: DO Good - by recycling garments and accessories, preventing items from going to landfill unnecessarily… Look Good – by ensuring that the items available at the Swish are of the highest quality… Feel Good – by providing a range of beauty, lifestyle and well-being treatments and services for the guests to sample from the best beauty and lifestyle brands... Be Good – by encouraging the guests to support the SITCUK charity partners. We are proud to announce that our charity partner for the Summer Swish event is Handbags for Hospices! We will be partnering with Handbags for Hospices to run a charity celebrity handbag auction on the afternoon of the event with all of the proceeds going to local London hospices.     Handbag for Hospices is a national charity and holds events all over the country and the SITCUK Summer Swish  will be one of the flagship events of the year!   Swishing has never been so sumptuous! Swap in the City UK (SITCUK) is the brainchild of beauty entrepreneur Nicole Pinkney.   A lover of fashion herself Nicole found that the desire to look good and feel good was always of  paramount importance  - but like many women juggling  a career, motherhood and life it often meant that that dress purchased for that ‘special occasion’ never got the chance to be worn again or finding the time to  return those shoes that were slightly too tight was impossible, thus she set up her first swishing event in 2011 which was a resounding success. “Doing good and giving back is too often dissociated from ‘feeling good and being pampered” states Nicole , “but I believe that  it does not have to be an ‘either/ or’ decision – many women desire to do their best by the environment and in society, but lack the time to make this a reality.  The SITCUK events allow women to have a positive impact on others – be it in the donation of quality items to the swap or a donation to our charity partners  - whilst  being  pampered and treated like a queen”. The SITCUK Summer Swish takes place on August 25th from 1pm – 5pm. Tickets start from £10  and can be booked via the SITCUK website www.swapinthecityuk.co.uk